The February Property Market: Why Supply and Demand Are Creating a Unique Opportunity for Sellers

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As we move through February, the local property market across Stirling, Clackmannanshire and Falkirk is presenting something we don’t see very often: a genuine imbalance between supply and demand that is creating outstanding conditions for sellers.

While many people instinctively associate spring with the “best time to sell,” the reality is that the groundwork for a busy spring market is being laid right now. In fact, for homeowners who are considering selling this year, February represents a particularly strong opportunity to achieve both a fast sale and an excellent price.

At O’Malley Property, we work with buyers and sellers on the ground every day. We see what’s coming to market, how buyers are behaving, where competition is strongest, and where properties are achieving results well beyond expectations. Right now, the story is clear: there simply aren’t enough good homes available, and buyers are competing hard for the right properties.

Inside O'malley property office

Let’s break down what’s happening, why it matters, and what it means if you’re thinking about selling.

A Real Shortage of Supply Across Central Scotland

One of the most significant features of the current market is the lack of available housing stock.

Across Stirling, Clackmannanshire and Falkirk, buyer demand remains strong, but the number of properties coming to market has not kept pace. This shortage is creating a bottleneck, particularly in popular family areas and commuter-friendly locations.

There are several reasons for this:

  • Many homeowners delayed moving during periods of uncertainty over the past couple of years
  • Some potential sellers are still waiting for the “perfect time,” assuming spring or summer will be better
  • New housing supply has not increased fast enough to ease pressure

The result? Buyers are competing for a smaller pool of homes, and when the right property appears, interest is immediate and intense.

From a seller’s perspective, this is exactly the environment you want to be in.

Demand Is Strong – and It’s Focused

While demand is high across the board, it’s not evenly spread. Buyers are being selective, and we’re seeing very clear patterns in what performs best.

Well-Maintained, Modern Homes Are in Highest Demand

Properties that are:

  • Well presented
  • Modernly finished
  • Clean, bright and “move-in ready”

are attracting the strongest interest and, in many cases, multiple competing offers.

Buyers are increasingly lifestyle-driven. Many want a home they can move straight into without major works, disruption or uncertainty. Kitchens, bathrooms, décor and overall condition matter more than ever.

When a property is described – and crucially presented – as something special, the market responds. We are consistently seeing stunning homes achieve well over asking price, particularly when marketing is done properly and pricing is pitched strategically.

In a market with limited supply, standout homes don’t just sell – they create momentum.

Modern apartment decor

Over-Asking Prices Are Becoming the Norm, Not the Exception

Because demand is outstripping supply, over-asking sales are now common, not unusual.

This doesn’t mean every property will automatically sell above its asking price, but it does mean that well-positioned homes in popular price brackets are often exceeding expectations.

Key factors driving this include:

  • Multiple interested buyers competing at the same time
  • Buyers missing out on previous properties and becoming more decisive
  • Limited alternatives on the market

When buyers feel pressure – and scarcity – they act faster and bid stronger.

This is why correct pricing and professional marketing are absolutely critical. Overpricing can stall a sale, but strategic pricing can unlock competition, which is where the best results are achieved.

The £250,000 Price Threshold: Speed vs Value

One of the most interesting dynamics in the current market is the impact of the £250,000 LBTT threshold on buyer behaviour.

Under £250,000: Fast, Competitive, High Demand

Properties priced below £250,000 are moving quickly. This bracket attracts:

  • First-time buyers
  • Upsizers
  • Investors
  • Downsizers

Because LBTT remains lower in this range, buyers feel more comfortable pushing their offer higher if they love the property. This often leads to fast sales and strong closing prices, especially where condition and location are right.

Over £250,000: Still Strong, But More Considered

Homes above £250,000 are still selling, but typically:

  • Take slightly longer
  • Attract fewer impulsive bids
  • Face more detailed buyer scrutiny

The introduction of higher LBTT costs means buyers become more cautious. They take more time, compare options carefully and want to be absolutely sure the property justifies the price.

That said, quality still wins. Exceptional homes over £250,000 are achieving great results – they just require the right strategy, presentation and marketing approach.

Understanding this price-point psychology is crucial when planning a sale.

Our first home chalkboard sign

Why February Is a Smart Time to Sell

Many homeowners instinctively wait until spring to list their property. While spring is traditionally busy, waiting isn’t always the smartest move.

Here’s why February stands out:

1. Less Competition From Other Sellers

While buyer demand is already strong, the number of new listings is still relatively low. This means your property gets more attention and doesn’t compete with dozens of similar homes.

2. Serious Buyers Are Already Active

Buyers looking in February are often motivated. They may be relocating, upsizing, or have missed out on previous properties. These buyers are ready to move quickly.

3. You’re Ahead of the Spring Rush

By listing now, you position your home ahead of the traditional spring influx. You benefit from demand before supply increases.

4. Momentum Is Building

We are clearly poised for a busy spring market. Selling now allows you to ride the front edge of that momentum rather than waiting until the market becomes more crowded.

Presentation Has Never Mattered More

In a market where buyers are selective and competition is fierce, presentation is a deal-maker or deal-breaker.

At O’Malley Property, we consistently see better outcomes for sellers who invest in:

  • Professional photography
  • Strong, well-written marketing descriptions
  • Clean, modern presentation
  • Accurate, confidence-driven pricing

Buyers make decisions quickly. First impressions – often online – determine whether someone books a viewing or scrolls past.

In the current market, a beautifully presented home doesn’t just sell faster – it often sells for significantly more.

House photography

What This Means for Homeowners Thinking of Selling

If you’re even considering selling in 2025, the current market conditions should give you confidence.

Right now, we’re seeing:

  • Strong buyer demand
  • Limited supply
  • Over-asking prices on well-positioned homes
  • Fast sales under £250,000
  • Quality properties outperforming expectations

This combination doesn’t always last. As more sellers enter the market later in spring, competition will increase. That doesn’t mean prices will fall — but it does mean buyers will have more choice.

Selling into scarcity is always more powerful than selling into abundance.

Our Advice: Don’t Wait If You’re Ready

Our advice is simple and honest:

If you’re thinking about selling, now is a very good opportunity to achieve a fast sale and the best possible price.

That doesn’t mean rushing or guessing. It means:

  • Understanding your local market
  • Pricing correctly from day one
  • Presenting your property at its best
  • Using a strategy that creates competition

At O’Malley Property, we pride ourselves on accurate pricing, professional marketing and local knowledge that genuinely makes a difference. We don’t just list homes – we position them to perform.

Thinking of Selling? Let’s Talk

If you’d like an honest, no-pressure conversation about your home, its value and the best way to approach the current market, we’re always happy to help.

Whether you’re ready to sell now or simply planning ahead for spring, the right advice at the right time can make a significant difference.

The February market is telling a clear story – and for sellers, it’s a very positive one.

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