January 2025

Stirling & Clackmannan Property POV

The property market in Stirling and Clackmannanshire is currently characterised by contrasting trends between the sales and rental markets. While the rental market remains highly active and competitive, the sales market has slowed in recent months, with average property prices stabilising after years of growth.

Many potential buyers are adopting a “wait and see” approach due to the uncertain economic climate and affordability pressures. Rising interest rates and tighter mortgage lending criteria have dampened buyer activity, leading to an increase in the time properties spend on the market. Sellers are more likely to accept offers below asking price, reflecting buyer caution and affordability challenges.

Although buyer demand has softened, properties in sought-after areas like Bridge of Allan, Dunblane, and Dollar still perform well, particularly larger family homes that offer more space. Sellers are advised to price competitively and be prepared for longer marketing periods.

In contrast, the rental market continues to thrive, driven by strong tenant demand and limited supply. This has resulted in rising rental prices across both Stirling and Clackmannanshire, with average rents outpacing inflation. The dynamic rental market is being fueled by young professionals, students, and families seeking flexibility or priced out of homeownership due to higher borrowing costs.

Demand is especially high for two- and three-bedroom homes, which are sought after by professionals and families. Flats in city-center locations like Stirling are also in high demand among students and young professionals. In Clackmannanshire, smaller family homes in towns such as Alloa, Tullibody, and Tillicoultry are highly desirable.

The property market in Stirling and Clackmannanshire is expected to remain bifurcated in the short term, with a subdued sales market and a buoyant rental market. For landlords and investors, the current climate offers opportunities to capitalise on strong rental yields. However, for buyers, this may be an opportune time to negotiate competitive prices, especially for properties lingering on the market.

Both markets will likely be shaped by broader economic factors in 2025, particularly interest rate trends and housing policy decisions.

Property Market Insights

Stirling

Average price is£235,000

in Stirling

Average rent is£919 pcm

in Stirling

Most in demand is4 bedroom house

in Stirling

Clackmannanshire

Average price is£213,750

in Clackmannanshire

Average rent is£850 pcm

in Clackmannanshire

Most in demand is3 bedroom house

in Clackmannanshire

January Highlights

27 Church Street - December 2025 property of the month

Charming House In Central Alloa

A charming and spacious extended three-bedroom semi-detached home, ideally situated in the heart of Alloa.

2 Simpson Avenue - December 2025 property of the month

Spacious 3-Bedroom Detached Home

A spacious three-bedroom detached home located in a sought-after residential part of Tillycoutry.

37 Coats Crescent - December 2025 property of the month

Success Story

This stunning four-bedroom detached home, located in the sought-after estate of Coats Crescent, Alloa hit the market on 9th January and was under offer on 13th January after just one viewing - achieving over £10,000 above asking price!

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